Base Apparel
Base Apparel needed a page to gather email addresses while its store was still being built. I delivered the single screen, then re-derived four palette colours so the rose character survives at accessible contrast.
Visit Website, Base ApparelProject Background
Base Apparel is a clothing label opening an online store, and this page had to hold the audience until it did: say what is coming, take an email address, and look like the brand while doing it. They came with a rose palette, a photograph cropped three ways across phone, tablet and desktop, and their own wording for the error state. Four of those colours sat under the contrast threshold, so each moved by the smallest amount that clears it. Scope ran from 375 up, at 100 across Lighthouse.
Static Previews
